Knowledge & Guides – Master AI Visibility
Everything you need to master AI visibility: expert guides on GEO, llms.txt, robots.txt and Schema.org – to get your website recommended by ChatGPT, Claude & Perplexity.
Strategy & Fundamentals
GEO: Generative Engine Optimization
Full guide to GEO: What it is, SEO vs. GEO, 3 pillars, 6 measures, checklist and tools for AI visibility.
Read Guide →GEO vs. SEO 2026 – What Is the Difference?
Comparison, strategy and concrete actions: Why you need both and how the disciplines work together.
Read Comparison →Improve AI Visibility: 5 Steps
From robots.txt to Schema.org to llms.txt – get your brand recommended by ChatGPT, Claude and Perplexity.
Read Guide →Does llms.txt Actually Work?
We honestly analyze the current state of adoption – and why acting now is still the smart move.
Read Analysis →Technical Guides
robots.txt for AI Crawlers
All 13 AI crawlers explained: GPTBot, ClaudeBot, PerplexityBot & more. Code examples and common mistakes.
Read Guide →Schema.org for Online Stores
Product, Offer, AggregateRating with JSON-LD code examples. Improve structured data for AI recommendations.
Read Guide →Setup llms.txt
Step-by-step guide to set up llms.txt for your website or online store. Make your site visible to AI assistants.
Read Guide →llms.txt for Shopify, WooCommerce, Gambio & Shopware
Platform-specific instructions to add llms.txt to the most popular e-commerce systems.
Read Guide →llms.txt Generator Comparison 2026
Drill-Down vs. simple tools vs. CMS plugins – what really makes the difference for your store.
Read Guide →llms.txt for Online Stores
How stores on WooCommerce, Shopware & Gambio use the product drill-down to appear in ChatGPT answers.
Read Guide →llms.txt for Agencies & Freelancers
GEO as a scalable service: AI visibility score as KPI, API access and the complete audit toolkit.
Read Guide →Measuring AI Traffic: Which AI Bots Visit Your Store?
Learn which AI crawlers visit your website and how to analyze traffic from ChatGPT, Claude & Co.
Read Guide →About Our AI Visibility Guides
Our knowledge base covers all key topics for Generative Engine Optimization (GEO): from the technical setup of llms.txt and robots.txt for AI crawlers, to Schema.org structured data for e-commerce, to the complete GEO strategy. Each guide is written for shop owners, developers, and agencies who want to improve their website's presence in AI-powered answers.
What is the difference between GEO and traditional SEO?
SEO optimizes for search engine rankings in traditional result pages. GEO – Generative Engine Optimization – focuses on how AI assistants like ChatGPT, Claude, and Perplexity discover, interpret, and cite your content in conversational answers. While both share foundational principles, GEO requires dedicated signals like llms.txt, structured data, and clearly machine-readable content.
Which guide should I start with?
If you are new to AI visibility optimization, start with the GEO complete guide to understand the foundations. If you are an online shop owner, the Schema.org for online stores guide and the llms.txt setup guide are most immediately actionable. For technical teams, the robots.txt for AI crawlers article provides direct implementation steps.
How often is the knowledge base updated?
AI systems and the llms.txt standard are evolving rapidly. We update our guides regularly to reflect new crawlers, changes in how AI assistants interpret structured data, and best practices emerging from the GEO community. Check our changelog for the latest updates.
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